COLLABORATIONS

Odio ut pretium ligula quam Vestibulum consequat convallis fringilla Vestibulum nulla. Accumsan morbi tristique auctor. At risus pretium urna tortor metus fringilla interdum mauris tempor congue

GRAND TOUR LEGENDS - TEAM PEUGEOT-ESSO-MICHELIN 1977

In 1976 Santini became technical apparel sponsor of the legendary super team Peugeot-Esso-Michelin and in 1977 French rider Bernard Thévenet won his second...

Mehr

array(37) { ["id_leoblog_blog"]=> string(3) "223" ["id_leoblogcat"]=> string(2) "22" ["position"]=> string(1) "9" ["date_add"]=> string(10) "2019-12-05" ["active"]=> string(1) "1" ["user_id"]=> string(1) "0" ["hits"]=> string(2) "40" ["image"]=> string(14) "b-history2.jpg" ["thumb"]=> string(0) "" ["date_upd"]=> string(19) "2019-12-05 17:53:04" ["video_code"]=> string(0) "" ["params"]=> NULL ["featured"]=> string(1) "0" ["indexation"]=> string(1) "1" ["id_employee"]=> string(1) "2" ["product_ids"]=> NULL ["author_name"]=> string(11) "Wyatt Wees" ["id_lang"]=> string(1) "4" ["meta_description"]=> string(0) "" ["meta_keywords"]=> string(0) "" ["meta_title"]=> string(52) "GRAND TOUR LEGENDS - TEAM PEUGEOT-ESSO-MICHELIN 1977" ["link_rewrite"]=> string(50) "grand-tour-legends-team-peugeot-esso-michelin-1977" ["content"]=> string(2740) "
banner

TEAM PEUGEOT-ESSO-MICHELIN 1977

This was a huge leap for Santini in terms of distribution and brand visibility. Santini Founder Pietro Santini recalls: “The Peugeot sponsorship provided inroads for Santini in France and England by way of in-store distribution. Before this partnership we had a relatively small presence in these key countries but thanks to the visibility provided by the team product, we began to take steps toward becoming the global brand that we are today.”

Was working alongside a super team like Team Peugeot-Esso-Michelin and seeing your clothing at the Tour de France special for Mr. Santini? “Back then it was much smaller than it is today, but it was definitely special for me and for my company to be on the top spot of the podium at the Tour.”

banner

The jersey is constructed in natural wool with embroidered text on the front. The shoulder features a sewn on wool patch and the checkered pattern at the base is made of unique coloured sections that are assembled and integrated into the garment. Below you can see a picture of one of the original machines that would have been used to create the jersey.

banner
" ["description"]=> string(204) "

In 1976 Santini became technical apparel sponsor of the legendary super team Peugeot-Esso-Michelin and in 1977 French rider Bernard Thévenet won his second and last Tour de France wearing Santini.

" ["tags"]=> string(0) "" ["title"]=> string(52) "GRAND TOUR LEGENDS - TEAM PEUGEOT-ESSO-MICHELIN 1977" ["category_link_rewrite"]=> string(14) "collaborations" ["category_title"]=> string(14) "COLLABORATIONS" ["preview_url"]=> string(73) "https://www.santinicycling.com/img/leoblog/b/1/223/570_330/b-history2.jpg" ["image_url"]=> string(91) "https://www.santinicycling.com/themes/santini/assets/img/modules/leoblog/1/b/b-history2.jpg" ["preview_thumb_url"]=> string(0) "" ["thumb_url"]=> string(0) "" ["comment_count"]=> string(1) "0" ["category_link"]=> string(57) "https://www.santinicycling.com/de/news/collaborations-c22" ["link"]=> string(94) "https://www.santinicycling.com/de/news/grand-tour-legends-team-peugeot-esso-michelin-1977-b223" ["author"]=> string(11) "Wyatt Wees" ["author_link"]=> string(47) "https://www.santinicycling.com/de/news?author=2" }

GRAND TOUR LEGENDS - TEAM PEUGEOT-ESSO-MICHELIN 1977

In 1976 Santini became technical apparel sponsor of the legendary super team Peugeot-Esso-Michelin and in 1977 French rider Bernard Thévenet won his second...

Mehr

Sonntag Montag Dienstag Mittwoch Donnerstag Freitag Samstag Januar Februar März April Mai Juni Juli August September Oktober November Dezember
This year marked the 30th anniversary of Greg LeMond’s historic 1989 TDF victory, beating Laurent Fignon by only 8 seconds. And the iconic fluro-yellow, Team...

Weiterlesen

Sonntag Montag Dienstag Mittwoch Donnerstag Freitag Samstag Januar Februar März April Kann Juni Juli August September Oktober November Dezember
Der ehemalige Rad-Profi Brian Megens und seine Lebensgefährtin Shivani Achrekar, die die Liebe zum Kaffee und zum Radsport teilen, haben im letzten August im...

Weiterlesen

Sonntag Montag Dienstag Mittwoch Donnerstag Freitag Samstag Januar Februar März April Kann Juni Juli August September Oktober November Dezember
Die Entwicklung der Kollektion Redux war ein vielschichtiges Unterfangen – angefangen von der Neustrukturierung der Kollektion Frühjahr/Sommer über die...

Weiterlesen

Sonntag Montag Dienstag Mittwoch Donnerstag Freitag Samstag Januar Februar März April Kann Juni Juli August September Oktober November Dezember
Santini ambassador and cycling superwoman Lizzie Deignan launches her new Lizzie X Santini signature collection with a selection of women’s winter apparel.

Weiterlesen

Sonntag Montag Dienstag Mittwoch Donnerstag Freitag Samstag Januar Februar März April Kann Juni Juli August September Oktober November Dezember
Besides standing on the side of the road or watching live on television, there are a lot of ways to follow pro racing; newspapers, cycling websites, social...

Weiterlesen

Sonntag Montag Dienstag Mittwoch Donnerstag Freitag Samstag Januar Februar März April Kann Juni Juli August September Oktober November Dezember